| June 23, 2003
Beep, Beep, It's Drive-Through
Weddings
PATRICK MALONEY, Free Press Reporter
A Londoner will alter life at the altar when she opens Canada's first
drive-through wedding window this week. "Obviously this is going to
be a novelty," Dale Brewster, the entrepreneur who brought London
the $99 shotgun wedding at her Crystal Wedding Chapel on Wharncliffe
Road, said of her latest chapter in the book of love.
She said she got the idea when she married in Las Vegas 10 years ago.
"The one in Las Vegas is very popular. (People) want to do
something different, that's the biggest thing. Why get married
conventionally?"
Such is
Brewster's business philosophy, which is built on rental flowers
and spur-of-the-moment lovebirds.
The Crystal chapel opened last fall and does about 20 weddings a
month. But Brewster expects business to pick up, thanks to the
drive-through and, well, other high-profile changes to the
Canadian marriage system.
Being in the wedding business,
Brewster is getting no shortage of calls from same-sex couples.
"I don't care if you're gay or straight, brides want to
walk down the aisle," she said. And Brewster, the
consummate businessperson, isn't letting any controversy get to
her."
This is a privately-run wedding
chapel," she said. "I'm not doing this for the good of
my health here. I've got to make a living (and) everybody's
money is the same colour."
Now her focus is on turning a
window facing her chapel's parking lot into a Vegas-style
drive-through. Two couples are slated to use it in August -- the
first passing through in a pickup truck -- and Brewster hopes
the attraction will start off in an appropriately unusual way
this Saturday. |
DALE BREWSTER: She's opening
Canada's first drive-through wedding window in London. --
(JENNIFER GAUTHIER The London Free Press)
|
Two London Transit employees getting
hitched have rented -- you guessed it -- a city bus to load up their
guests for the trip to the Crystal chapel for the ceremony.
After exchanging vows in the chapel, bride-to-be Karen Morden said she
and her new husband, Alan Bernard, will start celebrating with a trek
through the drive-through.
"We're both really madly in love and it's just going to be
fun," said Morden, a 53-year-old dispatcher. "We're just going
to have a big party."
Brewster doesn't expect the wedding window to cause traffic jams, but
she's fairly certain the $169 deal will strike the same chord that
brings nearly two dozen couples a month into the chapel.
Whether to renew vows or get hitched, perhaps for a repeat wedding,
Brewster expects the window to be a hit.
"It's hilarious. It's going to be a novelty," she said.
"I get a lot of couples that want to do it quick and not spend a
lot of money, and why not do it and have fun? I have stress-free
weddings."
Copyright © The London Free Press 2001,
2002, 2003 |